Thule is the brand that consistently stands out when it comes to carrying your gear on your vehicle. Thule's award winning products are known for their exceptional quality, innovative design, proven safety and ease of use.

Thule Roof Racks and Accessories are the preferred choice for adventurers and everyday drivers.

Thule Roof Racks

If you need to maximize your cargo-carrying potential, or turn your car into an adventure vehicle, Thule offers a solution that ensures your gear is secure and ready for adventure.

Thule Roof Racks >

Thule Bike Racks

Transport your bike or ebike safely and efficiently. A quality Thule Bike Rack ensures that your bike is secure while you're heading to the trails, the mountains, or just around town.

Thule Bike Racks
Image of a Thule Motion3 XL Low Gloss Black Roof box, mounted on a set of Thule WingBar Edge Roof Racks with a snowy backdrop

Thule Roof Boxes

Family road trips? A weekend adventure? Need extra space for work equipment? Our Thule Roof Boxes are the perfect solution for expanding your vehicle's cargo capacity.

Thule Roof Boxes

Thule Water Sport Racks

When you're loading up for a day on the water, Thule's Kayak and SUP racks are essential for transporting your equipment safely and efficiently.

Thule Water Sport Racks

The History of Thule

Thule was founded by Erik Thulin in 1942, in the deepest forest of Småland, Sweden. A true outdoor enthusiast - who initially designed products like fishing traps.  

Over the decades, the brand evolved to focus on products that help people transport gear for outdoor adventures. Thule's mission became about enabling active lifestyles by creating solutions like roof racks, bike carriers, and roof boxes that allow customers to bring their gear wherever their passion takes them.

Throughout history, Thule has maintained focus on designing high-quality and durable products. Their innovative approach extends to developing new ways to transport items safely and securely.

As the brand expanded globally, it became synonymous with reliability and adventure, supporting a wide range of activities, from road trips to extreme sports.

Today, Thule is a leader in creating products that help people live active lives outdoors while keeping their gear safe and easy to carry.

This evolution shows Thule's commitment to helping customers "bring your life" wherever they go, whether it’s a weekend adventure or a long-term exploration. The company continues to prioritize sustainability and innovation as it grows.

For more details, you can read the full history on Thule's About Us page.

About Stoke Equipment Co

We’re a Dedicated Roof Rack Store, based in Nelson, New Zealand.
We stock the best brands around, including a huge range of Thule Products.
Fast nationwide shipping to help get your equipment from A to B - hassle free!

Excellent
Based on 117 Reviews
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February, 2025
Excellent pricing and very quick to process and deliver an order
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January, 2025
Purchased a set of roof racks and platform for my patrol! They were super helpful with finding the right part numbers that would work with my vehicle and gave me a real good price! Will definitely be use stoke for future purchases
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January, 2025
I recently bought a roof rack from Stoke Equipment Co, and the whole experience was fantastic! The website is super user-friendly—clear categories and detailed product descriptions made it easy to find exactly what I needed. They listed everything: dimensions, materials, weight capacity, you name it. The checkout process was smooth. The best part? The shipping was lightning fast! It arrived even earlier than expected, and the packaging was so secure—no damage at all. When I got the roof rack, I installed it myself using the instructions. It was super straightforward, and all the parts were included. The quality is top-notch, just as described, if not better!
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January, 2025
Steve was really helpful and great to deal with - went out of his way to get me the parts I wanted which had limited stock in time for a planned trip. Great products and an excellent local business to support.
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January, 2025
Highly recommended! ordered Rhino Roof Rack. no fuss,placed order on a Friday received the next Wednesday from South Island to waikato. always giving me updates about the item. received item top notch quality,very competitive price also. definitely gonna order again.
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January, 2025
Awesome experience. The prices were reasonable, I was given all the help and advise I needed on how to plan, shop for, and fit my racks and accessories. The website is SUPER well laid out, clean, and easy to use given the complexities of shopping for a rack system that has so many different parts depending on the year, make, and model of any vehicle. I will most certainly be going back for future purchases. I can't say enough good things about my experience
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January, 2025
Ordered a roof rack for my Mitsubishi Outlander after speaking with Steve on the phone, who clarified questions for me. I made the order at 3.30pm and it was sent that same day, arriving in Queenstown the very next day. Perfect service and product. Would recommend.
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January, 2025
Needed roof racks and a cargo box before 2 days before Christmas. With short to no notice the guys turned it around and got them ordered and installed. Great service and a pleasure to deal with highly recommend the stoke team if you need accessories for your vehicle. Cheers guys Bryce
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January, 2025
Quick to supply & very easy to deal with.
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January, 2025
Steve was very helpful when we purchased a bike carrier and his after sales service has been great.
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